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Accelerating Digital Transformation in Agriculture

Author: Sander Janssen

Publish Date: 11 October 2021

 

Digital technologies have strong potential to support the transformation of agriculture, building a resilient, sustainable and inclusive agrifood system [1].  As key enablers, digital innovations can play a catalytic role – especially in the wake of COVID-19 – by improving the capacity of small-scale producers (SSPs) to adapt to external shocks and increasing productivity and profitability. With more than 33 million smallholder farmers and pastoralists [2] already registered on such platforms, sub-Saharan Africa alone has seen a rapid increase in the adoption of digital solutions, recording an annual growth of 44 per cent over the three-year period ending in 2018. Despite a rapid expansion of the digitalisation for agriculture (D4Ag) sector across low-and-middle income countries, the reach and sustainable use of D4Ag solutions remains fairly low,  especially among SSPs. Only 13 per cent of smallholders in sub-Saharan Africa are registered for any digital service and far fewer are actively using such services [3]. Inadequate access to the Internet and digital services, coupled with issues of affordability, disability and a growing digital divide, are among factors that have widened the disconnect. One of the main barriers holding back investment in D4Ag solutions and their impact at scale is lack of cost-effective ways of comparing and contrasting solutions, and making informed decisions on which ones will really work.

 

Promoting alliances and investments

Despite a highly complex and fragmented digital sector, there is significant potential for establishing sustainable partnerships and investments. For this reason, there is a growing need for greater coordination of D4Ag solutions and their overarching ecosystem, but how best to achieve this? 

Stewart Collis from the Bill & Melinda Gates Foundation (BMGF), says that Digital Agri Hub (the Hub) can play an important role in driving D4Ag solutions for small-scale producers: “Evidence suggests bundled digital farmer services positively impact small-scale producers’ livelihoods by improving access to inputs, information on managing crops and livestock, obtaining climate mitigating finance and insurance and accessing markets. Digital Agri Hub will collate the essential data necessary to understand which combinations of services are reaching men and women small-scale producers at scale with impact, and act as a guide for investment and adoption of the most impactful digital agriculture products, solutions and services.”

Josh Woodard from The United States Agency for International Development (USAID) adds: "As the number of digital solutions in the agricultural sector continues to grow, the Digital Agri Hub will allow practitioners to make more informed decisions and bring clarity to a fragmented information landscape. We're excited by the potential for greater impact as a result of a more cohesive digital agriculture space."

Convinced of the scope for digital technologies in the agriculture sector, FCDO, BMGF and the United States Agency for International Development (USAID) are co-funding the Hub to monitor and track the development of digital for agriculture solutions, and their impact in helping to achieve a climate-resilient, sustainable and inclusive food system. Responding to the direct needs of the diverse stakeholder groups that play an active role in D4Ag will be an important focus for the Hub. To this end, it has conducted a needs assessment, with the aim of identifying, unpacking and addressing the major needs for each of the different actors on the pathway towards the sustainable growth of the sector. 

 



 

The emerging issues 

Across the nine identified stakeholder groups, made up of donors, (impact) investors, D4Ag solution providers, agri-food value chain actors, agritech companies, innovation repositories, policy makers and direct implementers (farmers’ organizations and non-governmental organisations), a broad range of issues has emerged. Tomaso Ceccarelli, the lead coordinator on this Ecosystem coordination activity from the Digital Agri Hub team, observes that: “Stakeholders have different perspectives and goals. But there is one trait that unites most of them, and this is the need for a structured overview on initiatives and reliable insights on the impact of D4Ag.” 

Gigi Gatti from Grameen Foundation USA – one of the Digital Agri Hub partners – says that: “It is essential to work with existing D4Ag networks and Communities of Practice to understand how to best connect them to the Hub.”

Responding to these diverse needs is a key success parameter for the Hub, integrating such crucial and different perspectives in its programme of work. Simona Benvenuti from the Netherlands Advisory Board on Impact Investing (NAB) – a Digital Agri Hub partner – experiences that "to accelerate the mobilization of private-sector capital into D4Ag it is critical to provide impact-based data on existing D4Ag solutions and insights to mitigate investment risk, thus facilitating collaboration amongst the different types of capital providers and knowledge exchange globally across the value chain".
 
Daniele Tricarico, from GSMA, also a Digital Agri Hub partner, has closely assessed the development of the D4Ag sector and worked with a number of different solution providers in collaboration with mobile operators.  From his perspective, "it is exciting to see a growing number of D4AG services coming to market, but this fast-paced sector also experiences a high level of fragmentation and many short-lived initiatives. It is therefore crucial to quickly identify emerging best practices and highlight the operational and business models that can support truly sustainable, scalable solutions".

Inclusion for all stands out as a critical prerequisite for the sustainable development of D4Ag. In support, Eunice Likoko, from Wageningen University and Research (WUR), adds that: “For women and marginalised groups, improved access to D4Ag solutions will be stimulated by understanding and addressing the barriers they face in accessing digital solutions. Intervention strategies need to go beyond minimal participation of excluded groups, to adopt more empowering approaches that address underlying barriers to promote sustainable and realistic adoption of digital solutions for these groups’’.  

 

A hub for inclusive agricultural transformation

To ensure the strong and sustainable growth of the D4Ag sector, a better tracking mechanism will be central to the success of Digital Agri Hub, while supporting the everyday decision-making process of D4Ag actors across the agrifood system. Whether the decision is to partner with another D4Ag solution provider, to invest in a D4Ag solution, to create awareness and stimulate the development of the sector in a particular country, or to invest in digital developments for societal impact, access to insights, data and knowledge is crucial. It is Digital Agri Hub’s firm intention to truly act as a hub, bringing partners together, creating capacity and connecting actors to one another, helping them to share their insights and best practices towards inclusive agricultural transformation.

 

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[1] World Bank, 2019. Future of Food: Harnessing Digital Technologies to Improve Food System Outcomes (available here).
[2] 13% of all sub-Saharan African smallholders and pastoralists and up to 45% of smallholder households, depending on assumptions used to calculate penetration.
[3] D4Ag solutions refer to the digitally enabled business models and technologies to address farmers and food system actors’ constraints (e.g. around market access, inputs, financing and climate).

How Digital Agri Hub contributes to the ATIO Knowledge Base

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Author: Tomaso Ceccarelli

Publish date: 30 October 2025

 

The 2025 World Food Forum (WFF) flagship event was held from 10 to 17 October at the Food and Agriculture Organisation of the United Nations (FAO) headquarters in Rome. I was pleased to contribute to the session “Discover the Future of Agrifood Systems with ATIO KB”. ATIO stands for “Agrifood System Technologies and Innovations Outlook,” and its Knowledge Base (KB). As Digital Agri Hub, we contribute to the ATIO KB by curating valuable information on digital solutions and providers across LMICs. I therefore illustrated the mutual benefits we see in this collaboration and future prospects.

 

The 2025 World Food Forum and the Science and Innovation Forum

The WFF can be seen as a global platform bringing together stakeholders, serving as a space for fostering inclusive partnerships, turning ideas into actions and scaling solutions toward the attainment of the Sustainable Development Goals. This year also marks the FAO’s 80th anniversary.

It is organised around three pillars: Global Youth ActionScience and Innovation Forum (SIF), and the Hand-in-Hand Initiative Investment Forum. This year, the SIF emphasised the critical role of science, innovation, and partnerships in shaping a more resilient and equitable food future.

 

ATIO KB as a means to discover the future of agrifood systems

I was pleased to join and contribute to the SIF session, dedicated to ATIO KB. This is a platform and catalogue of agrifood-systems innovations developed across a full spectrum of technologies and use cases, including grassroots innovations. The ambition is to achieve a global coverage through a federated system and a collaborative approach that includes as many subjects as possible who are able to provide this valuable information.  It also includes different data discovery modalities (including AI-assisted) and search based on complex filters and semantics.  

The session, organised by ATIO KB coordinators, part of the FAO Office of Innovation (OIN), asked core partners (funding organisations, providers of data and information, technological partners, end users such as farmer organisations) to explain their role and the value they see in ATIO KB. Indeed, this seemed to work as the discussion was concrete and forward-looking, and it clarified how a federated and collaborative system can avoid duplication while raising data quality.

 

The ATIO KB and Digital Agri Hub

My own connection to ATIO KB began when Valeria Pesce, one of the main driving forces behind this project, together with Fabrizio Bresciani and Deegii Chuluunbaatar and, of course, the whole team, reached out to say that our Hub’s repository was already being extracted and entered into ATIO KB via our API (application programming interface).  FAO not only acknowledged our contribution but invited us to formalise this collaboration.     

At that moment, I realised that this is exactly what we want the Hub's data repository to become: part of a body of knowledge that is considered a public good. These are building blocks that will help it grow with our hard work as curators, particularly necessary given the dynamic nature of the information it contains: we are all aware of how quickly digital solutions and their providers can change.

 

Looking ahead

Looking ahead, our role is to keep updating and enriching this shared global catalogue with special attention to low- and middle-income countries (LMICs) and small-scale producers in the context of the federated system that ATIO KB plans to develop.

It's a wonderful aspiration but also a responsibility, if we consider, for example, how many AI-based solutions are being developed today, which will possibly draw on repositories like ATIO KB and Digital Agri Hub. The power of AI-assisted tools to generate recommendations at any scale, from small-scale farmers to policy makers, is enormous and... just around the corner.

But data trust, legitimacy, and reciprocity are still very much open questions on which we cannot afford to make mistakes, and for which ATIO KB, precisely because of its data curation and governance model, will, I'm sure, be able to keep its promises.  If we keep the data open, validated, and accountable, then the convening power we saw in Rome can translate into everyday decisions that actually improve food systems.

 


Tomaso Ceccarelli sharing insights on the connection between ATIO and the Hub’s repository. (Picture credit: FAO)